Lucas Yeung is a Hong Kong-born, London-based art director and designer. He collaborates with brands to map out creative solutions that resonate with their stories.

Coming from a hybrid background in English Studies and Communication Design, Lucas finds joy in bringing brands to life through strategic design direction. With over a decade of experience in the creative industry, he takes a purpose-driven approach, rooted in visual research, market analysis, and conceptual thinking, to uncover opportunities and meanings for brands. He is also dedicated to fostering inclusion and accessibility, striving to build a more inclusive design culture through his work.

Lucas is currently working at WGSN.